Here’s how you can ensure your projects are profitable​

Projects are the lifeblood of service-based businesses. Trouble is, most are unprofitable. This month you’re billing like crazy, barely able to keep up with demand. The next? Nothing on the horizon, with little cash left in the bank to show for all your work. You were too busy to sustain any real promotion. And there …

Read more

How this skincare brand used influencer marketing to explode sales

Skincare and beauty products should make your life better. You’d think that would be obvious. But unfortunately, it isn’t. Most mainstream skincare products are full of harmful chemicals. They might provide a short-term lift. But more often than not, they do so at a long-term expense. Bethany McDaniel set out to change that. She started …

Read more

7 no-BS tips on how to land freelance writing jobs

“Writers are all broke.” “It’s a vocation. Not really a career.” “Writing can be fun. But not lucrative.” That’s all B.S. Writing is not fun. It’s a daily slog. Sometimes, it’s not terrible. But mostly it’s incredibly difficult. Requiring 100% attention and focus and energy. And it can be lucrative. But only if you do it right. Want to …

Read more

7 agency mistakes I made passing $70k MRR in one year

I didn’t want to write this post. Feel stupid for publishing it. Would rather let the work speak for itself. But these posts do have their place. Mostly to show you’re not shit. Even though your DIY website makes it seem like you are. (Guilty.) So I’d thought we’d take a different route. Instead of rambling …

Read more